The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales by Trish Bertuzzi

Author:Trish Bertuzzi
Language: eng
Format: mobi, epub
Publisher: Moore-Lake
Published: 2016-01-14T07:00:00+00:00

Meet

Suppose a rep is interested in getting into sales operations or product marketing someday. It might be valuable for her to actually spend some time with people doing those jobs inside your company. I’m not suggesting you let her attach herself to the hips of an unsuspecting coworker (nor should she park herself in people’s offices or expect to sit in on board meetings).

Think about how great it would be if a rep interested in a career in demand gen got to sit in on a quarterly business review with the marketing team. He could provide feedback and impressions of marketing campaigns while learning more about what it takes to create and execute marketing programs. A win/win all around.

I am suggesting that you give reps freedom—say an hour a week—to sit with and learn from people outside the sales development team. Four hours a month is roughly 2 percent of a rep’s time. And trust me, if they want exposure to another department, they’ll get it—around, over, or through you.

Download

Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.